This major lifestyle brand sells kitchenware, cookbooks, and now…cannabis. That story and more NICI Snippets below…

Welcome back to another NICI Snippets – and the first edition you’re getting from me as your new Executive Director of the National Institute for Cannabis Investors (NICI).

This week’s cannabis industry news tailored for investors includes yet another major merger deal for one of the biggest cannabis special-purpose acquisition companies (SPACs) out there.

I also have a new cannabis brand to tell you about that is backed by a major lifestyle and entertainment network whose venture into this industry may come as a surprise. Not to mention, Planet 13 Holdings Inc. (OTC: PLNHF) is expanding its SuperStore empire into a new city.

Keep reading for all the details every cannabis investor needs to know…

NICI Snippets: Week of August 12, 2021

  • Planet 13 to Open Its Third SuperStore in Chicago: Planet 13, the creator of the world’s first-ever cannabis attraction and SuperStore, has been awarded an invaluable operating license in Illinois to open its third location. Now, on top of its flagship location in Las Vegas and second in Orange County, California, Planet 13 will serve the 2.7 million residents of Chicago and the many tourists who visit the Windy City each year. NICI Membership subscribers can find out why Chicago could be the perfect place for Planet 13 to set up shop right here. And if you’re not yet a member, you’re free to join us at any time for more exclusive insight, trade alerts, profit plays, and more by clicking here.
  • Cannabis SPAC Announces Merger With Leafly: One of the largest cannabis SPACs in the country, Merida Merger Corp. I (Nasdaq: MCMJ), just announced its definitive agreement to acquire Leafly, the popular online cannabis encyclopedia and e-commerce platform. Upon completion of the transaction, the combined entity will begin trading on the Nasdaq under the ticker “LFLY.” As an ancillary company to the cannabis industry (not plant-touching), Leafly is able to list on major stock exchanges like the Nasdaq and New York Stock Exchange (NYSE), giving it broad exposure to investors with plenty of room still to grow as the cannabis industry continues to expand. Check out my new End of Summer Cannabis Stock Watchlist to get all the details on why this SPAC should be on your radar.
  • Buzzfeed Launches Its Own Cannabis Brand in California: Buzzfeed, the massive internet hub for all things news and entertainment, is breaking into the cannabis industry through its collaboration with NUG Inc., a California-based cannabis operator. Its products will be branded under Goodful, the name of Buzzfeed’s lifestyle brand that has product licenses in almost every major consumer category, including food, books, kitchenware, and now, cannabis. This is one of the first of many collaborations we will see in the coming years between cannabis cultivators and non-cannabis brands as the country’s most recognizable names begin to realize this industry’s profit potential.
  • Curaleaf Grows Second Quarter Revenue and Closes Key European Acquisition: If you’ve been following my stories, you know Curaleaf Holdings (OTC: CURLF) is a no-brainer pot stock to add to your portfolio. And with its second-quarter earnings reports, the company has once again proven its capacity for consistent growth even at the very top of the industry. In Q2 2021, Curaleaf increased its revenue by 166% year-over-year (YoY) and 20% sequentially, earning $312 million. Plus, the company announced the closing of its deal to acquire EMMAC, the largest cannabis company in Europe, demonstrating its potential to become the world’s first globally recognized cannabis brand.

To your investing success,

Danny Brody
Executive Director, National Institute for Cannabis Investors


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