This is going to be the first household name in cannabis – and it will make you a lot of money…
People in some southern states ask for a Coke when they want a soda. The reply is then, “What kind of Coke would you like?”
That’s the power of a brand and why The Coca-Cola Company was the sixth-most valuable one in the world in 2020 at $64.4 billion.
When people think of a soda, they think of Coke.
In my industry, the same thing is happening as we speak.
There’s one company that I project will be the first household name in cannabis because it’s building a powerful portfolio of branded products and expanding across the United States to be everywhere its customers will be.
It plans to reach the 93% to 95% of U.S. households that don’t currently use marijuana.
So as more people buy edibles, pre-rolls, and flower, when they think of cannabis, they are going to think of this company.
But it doesn’t just want to win the U.S.
Curaleaf Conquers the Globe
As I shared with you last week, the chairman of Curaleaf Holdings Inc. (OTC: CURLF), Boris Jordan, said in an interview with Forbes, “We’re making the products much more mainstream for our customer base – we’ll be no different than Coca-Cola or Frito-Lay.”
Coca-Cola is sold in every single country in the world, except for Cuba and North Korea.
It’s built a global brand and has made sure its products are easily accessible: from vending machines to grocery stores to restaurants.
So when I saw Curaleaf’s move into Europe, I knew it’s right on track to become the first household name in cannabis the world over.
Because it just didn’t make a small splash into Europe; it made a tidal wave of an acquisition.
Curaleaf bought the largest vertically-integrated cannabis company in Europe – EMMAC Life Sciences Limited – for $286 million. Europe was only a $359 million legal cannabis market in 2020, but Curaleaf CEO Joseph Bayern believes that it could eventually be a market worth $120 billion.
Before that happens, Curaleaf is wisely building a footprint so that it can capture the biggest share of those sales…which could make you a lot of money if you’re wise enough to get in on CURLF stock now.
Because Coca-Cola didn’t build an empire by just selling drinks in the U.S. – it did so by building a global brand.
When travel picks back up again, and you leave the U.S. to visit France, Spain, or Germany, you’ll be able to find a Coke.
And within the next 10 years, if you leave the U.S. to visit France, Spain, or Germany, you’ll be able to find a Curaleaf product, too.
NICI Membership subscribers had the chance to get in early on Curaleaf and are now looking at triple-digit gains, thanks to our real-time profit alerts and trade recommendations.
But the boom in cannabis stocks is only just getting started.
So don’t wait around and miss this chance to maximize your returns on the rest of the top-performing stocks in our model portfolio.
Partner, RADD Capital
8 responses to “The “Coca-Cola of Cannabis””
March 23 2021