Get the Curaleaf story from the man who made it happen…
If you told someone you took a job as a cannabis CEO in 2015, they likely would have given you a skeptical look and wished you luck.
The landscape was drastically different then. Colorado had only just begun legal recreational cannabis sales in 2014, the idea of cannabis as a wellness product had not hit the mainstream yet, and it would be another three years before CBD was sold everywhere from gas stations to grocery stores.
It took some forward-thinking and conviction to lead a cannabis company – and Joseph Lusardi had both in spades when he joined Curaleaf Holdings Inc. (OTC: CURLF) as CEO in 2015.
At that time, Curaleaf could only claim a single license in a single state.
And in just five years, Joe turned it into the biggest cannabis company in the world with operations stretching all the way across the United States.
Whether it’s a soon-to-be recreational state like Arizona or an established market like Oregon, Curaleaf is there in part because of Joe’s vision. And now his company is well on its way to becoming a household name.
“You Can Drive From Massachusetts to California and Touch Every One of Our States”
It’s the biggest cannabis company in the world by revenue.
The top multistate operator (MSO) in the country.
A massive footprint across 23 states.
Control of 89 open dispensaries.
No matter how you look at it, Curaleaf is dominating the U.S. cannabis market with Joe at the helm – and I recently had the pleasure of sitting down with him for an exclusive one-on-one that can only be found here at the National Institute for Cannabis Investors.
Get the full story behind Curaleaf’s rise to power directly from the man leading the charge:
This interview was first sent to our NICI Membership subscribers. You can find out how you can be among the first to receive this kind of exclusive content, as well as real-time profit alerts like the Curaleaf trade that NICI Membership subscribers had the chance to cash out for 120% gains, right here.
Don Yocham, CFA
Executive Director, National Institute for Cannabis Investors
6 responses to “Meet the Man Who Took Curaleaf From 1 Dispensary to 89 in Just 5 Short Years”
August 26 2020